Economic prosperity is driven by creativity in more ways than many people realize. The most successful communities are those that best leverage their creative talent and embrace art and culture to unlock their economic potential. Doing so requires an understanding of, and support for, the creative economy.Economic prosperity is driven by creativity in more ways than many people realize. The most successful communities are those that best leverage their creative talent and embrace art and culture to unlock their economic potential. Doing so requires an understanding of, and support for, the creative economy.

The creative economy’s impact is extensive, with major implications for talent development, innovation and entrepreneurship, economic prosperity, and quality of life and place.

The last century has seen extraordinary proliferation in brand new creative industries, from television and video games to animation, podcasting, music streaming, and augmented reality. Creative industries are often responsible for the creation of technical innovations. With technologies such as artificial intelligence and machine learning, new creative industries are sure to emerge in the future as well. To outcompete its neighbors, Indiana must deepen its focus on the creative economy and be prepared to capitalize on cutting-edge industries and technologies.

Prepared by Pattern and Pathemy Strategies, this report was commissioned by Central Indiana Corporate Partnership.